Mr Price Foundation is the only independently registered NPO driving skills development in the retail and agriculture value chains, as well as in education.
Mr Price Foundation was established in 2005 as an NPO to positively influence and actively support South Africa’s national development priorities of youth unemployment and access to quality education. Our socio-economic programmes have formed a national, regional and community footprint.
Making a positive impact since 2005
The RedCap Foundation’s mission is to inspire tomorrow’s heroes and tackle national challenges in education, health and unemployment; and make a positive difference in the lives of children and youth from low-income communities.
The Young Heroes programme helps primary school children from low-income communities to develop a healthy and active lifestyle
Introduced in Johannesburg, Durban and Cape Town (now Retail Frontline Programme).
The foundation signs a Memorandum of Understanding with National Department of Basic Education for physical education (PE) to be part of school curriculums. PE manuals are printed for all nine provinces.
This gruelling 640km charity cycling ride from Johannesburg to Durban was first put in motion by Mr Price Cycle Club members Kelvin du Sart, Craig Jones, Ryan Ambler-Smith and Graham Daniel.
National Treasury awards the foundation a R3.5 million grant for JumpStart to place R3 600 unemployed youth into jobs. The actual job placements are 4,600.
Comparative analysis of ANA performance shows the five foundation-supported schools in KwaDukuza performed better in maths and English First Additional Language (EFAL) than the national and provincial averages
The RedCap Foundation is rebranded to MRP Foundation but retains its heart to inspire tomorrow’s heroes.
Social return on investment study concluded JumpStart Production Programme generated R6.50 of value for every R1 invested; while JumpStart Pre-Production Programme generated R5 for every R1 invested
This work readiness programme is recognised as ‘good practice’ for skills development and youth employment in Africa by the New Partnership for Africa’s Development (NEPAD).
In April 2020, during Level 5 lockdown, Mr Price Group rebranded from MRP to the original beloved brand name of Mr Price. In line with this, MRP Foundation was rebranded to Mr Price Foundation.
HandPicked was launched in late 2020 to generate informal economic opportunities and boost agricultural entrepreneurship through agricultural skills development.
The JumpStart Challenge was created to raise awareness and funding for JumpStart skills development programmes, powered by the Mr Price Foundation.
Especially for marginalised communities who experience hardship, hunger, poverty and inequality. Our programmes align with a number of the Sustainable Development Goals (SDGs), as well as the goals of South Africa’s National Development Plan 2030.
To add hope and unlock more opportunities, we are continually
evaluating and innovating to exponentially grow our impact.
and we’re always looking for new ways to do better and bring about meaningful social change.
Join us as we tap into the power of education and skills development to build a more productive future for all our youth.